Mega Fashion Crew: Final Stages
October 15, 2011 by MUA In Scrubs
Filed under Promotional
Weaknesses were overcome, challenges were surpassed, and two teams have remained.
MEGA Magazine has brought out only the best people deserving to be part of the fashion industry. Sixty contenders originally made the cut but only ten survive for the grand finale. With only two episodes left, the battle to reach the top intensifies.
Last week’s episode gave a glimpse of the process to becoming the final two teams of the MEGA Fashion Crew. Everyone saw the difficulties and victory that all the challengers went through. The remaining teams have reached this far. To prove that they’re the best, a tougher round of challenges will be prepared for them.
Will it be the Vanguards or the Fashion Army?
For the first round, four challenges will be given . Each challenge will showcase the skills of each member from the hair stylist, make-up artist, fashion stylist, photographer and model. Teams will put together a photo layout for L’Oreal Paris, a beauty shot for Maybelline, a fashion page for FILA and an ad for ZenZest. Each member will lead the teams through the different challenges, highlighting their niche in the industry.
Special guests will be top model Borgy Manotoc and fashion enthusiast and columnist Tim Yap, who will become part of the challenges in this episode.
The four challenges will test the different strengths of each member. In the first part of the grand finale, everyone will know the reason why the remaining challengers are still in the game. Their edge in the industry will be further revealed; the creative skills of each will be tested.
But in the end, only one team will be crowned MEGA’s Top Fashion Crew.
number of view: 1035
Mega Fashion Crew: Exuding Beauty in Threes
October 1, 2011 by MUA In Scrubs
Filed under Promotional
Hype is building as the remaining teams feel the pressure to prove that they should be MEGA’s Top Fashion Crew. As a final twist last episode, no teams were eliminated during the last challenge. But for this week, good will not be enough.
The teams have made it this far and the judges are expecting only the best among the best.
People always view beauty as seemingly effortless. In reality, it requires a lot of work to create an image worthy of perfection. It also needs quite a great deal of attention to achieve. This week’s challenge will show beauty in different aspects and stretch the contenders’ creative ideas further.
A three pronged challenge awaits contestants as they strive to be the final two.
Contestants will have to show beauty through three different mediums: a print ad; a television commercial; and a fashion show. The teams have already executed fashionable photos and a stylish runway show. But will they be able to pull-off a tv commercial for a product feature?
In just one challenge, teams have to display their strengths in the three challenges to wow the judges. The teams also need to convince judges on a product feature through a tv commercial. Will the challengers survive through three challenges in one episode?
Veteran director Joey Reyes and top creative director Mr. Manuel Villafania share their ideas and expertise as a guest judge for the episode.
The teams must be bold enough for a beautiful triumph. The four remaining teams will have to show only their strongest to make the final cut for the grand finale. Who will be the last two teams vying to be MEGA’s Top Fashion Crew?
Catch Generation MEGA Season 2: MEGA Fashion Crew every Saturday at 7pm, with replays on Sundays at 10am, only on ETC.
number of view: 1429Return To Temptation
September 22, 2011 by MUA In Scrubs
Filed under Promotional
After bringing high fashion to the streets of Manila, the remaining Mega Fashion Crew contestants are faced with the hypnotic – and sometimes dangerous – challenge of temptation.
This week, challengers will bring an expression of seduction. Teams will create a stylish look that mirrors the original temptress herself, Eve. Hold on to your senses and be allured with the most exotic episode of this season.
But how do you pull off a high fashion shoot without clothes? Think Eve and what else was with her in the Garden of Eden? This episode proves juicier than the bite on an apple. Sexiness will be brought to life with another round of surprises.
With the tantalizing Ms. Tessa Prieto Valdes as a guest judge, viewers will see her take on this sinfully delightful challenge.
Temptation being personified
Prepping to be Eve
Still, it’s not going to be a paradise of dreams for the teams. Some challengers will be eliminated as we inch closer to the grand finale of the show. With only 20 contenders left, only the strongest can survive the strong seduction of failure.
Catch Generation MEGA Season 2: MEGA Fashion Crew every Saturday at 7pm, with replays on Sundays at 10am, only on ETC.
Generation MEGA Season 2: MEGA Fashion Crew is created for television by the MEGA Publishing Group. For the latest updates, visit www.megastyle.ph. Like MEGA on Facebook at http://www.facebook.com/megamagazine or follow MEGA on twitter at http://www.twitter.com/mega_magazine.
number of view: 769MAC Cosmetics at New York Fashion Week S/S 2012
September 15, 2011 by MUA In Scrubs
Filed under Promotional
New York, NY (September 8, 2011) – Each year, M∙A∙C Cosmetics participates in 23 Fashion Weeks and approximately 850 shows around the world: New York, London, Milan, Paris, Sydney, Copenhagen, Athens, Moscow, Berlin, Delhi, Istanbul, Barcelona, Mexico City, Miami Swimwear, NY Bridal, Auckland, Toronto, Tokyo, Sao Paulo, Paris Couture, Milan Menswear and Paris Menswear.
Starting September 8th in New York City, M•A•C’s international team of more than 275 makeup artists will open their kits and unleash their creativity, hitting the shows at Lincoln Center, Milk Studios and other venues throughout the city with the cutting edge makeup ideas, inspirations and techniques that will define the S/S 2012 season. M•A•C artists work closely with legendary makeup artists such as Diane Kendal, Charlotte Tilbury, Val Garland, James Kaliardos, Lucia Pieroni and Polly Osmond.
Working alongside New York’s most influential designers and makeup artists, this season M•A•C Artists will be backstage conceiving flawless looks for the runways at Proenza Schouler, Altuzarra, Prabal Gurung, Nicole Miller, Diane von Furstenberg, Carolina Herrera, Donna Karan, Ohne Titel, Jason Wu, Alexander Wang, Peter Som and many others.
John Demsey, Group President, The Esteé Lauder Companies says, “This season we are continuing to provide backstage makeup artistry and product for over 95 designers in New York and are deepening our relationship with designers and our brand. We will continue our support for Prabal Gurung on his S/S ’12 Fashion Show, as well as host a private dinner in celebration of his collection and this partnership. We are also working closely with Joseph Altuzarra and are excited to assist him in his decision to show in a space that is unique to his brand.”
M•A•C Cosmetics commitment to fashion is stronger than ever this season with an exciting line-up of M∙A∙C hosted events and dinners throughout the entire fashion week – uptown, downtown and everywhere in between.
MADE FASHION WEEK PRESENTED BY M•A•C
M•A•C Cosmetics is thrilled to continue as a sponsor of Milk Studios’ collective showing space. We will be supporting the overall initiative as well as each of the over 35 designers participating there by allowing them to have the opportunity to work closely with M•A•C’s pro team of artists who will help bring to life the designers’ vision for their spring 2012 collections.
FASHION’S NIGHT OUT
On September 8th M∙A∙C Cosmetics will kick off Fashion Week with Fashion’s Night Out. Beth Ditto will be at M•A•C Cosmetics SoHo store where she will be treating guests to a three song performance. Additionally, performance artists Gill & Jill Bumby will be providing “Fair and Honest Appraisals of Your Appearance.”
BOFFO PRESENTS BOFFO BUILDING FASHION 2011
BOFFO is a nonprofit arts and culture organization based in Manhattan that brings artists and designers together through exhibitions and events with the goal of fostering collaboration and creativity while pushing the boundaries of art and design. This Fall BOFFO will partner five fashion designers with five architects to transform 50 + 57 Walker Street in Manhattan into an original retail environment, rotating every two weeks. M•A•C Cosmetics will present the premiere installation from Nicola Formichetti & Gage/Clemenceau Architects at BOFFO Building Fashion 2011 that will be on view September 8 – 21, and is proud to sponsor the entire series. As a longtime friend and supporter of Formichetti, M•A•C is proud to continue their relationship by sponsoring BOFFO Building Fashion.
M∙A∙C PRABAL DINNER
Deepening the relationship between M∙A∙C and CFDA award winner designer Prabal Gurung, The Estée Lauder Companies, Group President John Demsey and M∙A∙C will host a dinner in celebration of Prabal’s Spring 2012 collection.
DAPHNE GUINNESS EXHIBITION AT THE MUSEUM FIT
On September 15th Fashion Week comes to a close as M•A•C Cosmetics will be one of several sponsors to support the opening reception of Daphne’s exhibition at The Museum at FIT. The exhibit will feature approximately 100 garments and accessories from both her personal collection of notable designers as well as those of her own design to be displayed from September 16, 2011 through January 7, 2012.
NEW PRODUCTS ARE PUT TO TEST BACKSTAGE
To create the season’s key beauty trends, makeup artists need the newest and most advanced products on hand – the latest finishes, formulations, shades and beauty innovations are all essential. Fashion shows around the world play a critical role in the M•A•C Product Development process. Artists use this unique opportunity to test-drive M•A•C’s very latest product prototypes, sometimes years before they reach consumers, and put them to the test on the runways of New York, London, Milan, and Paris. If the texture, color, application or finish aren’t up to scratch, artists let M•A•C’s Product Development team know what needs tweaking. The end result: the perfect formula that works equally in the hands of a professional makeup artist and the regular customer.
FOLLOW M•A•C FOR THE ULTIMATE FASHION WEEK BEAUTY SCOOP
Launching September 9, 2011, follow M•A•C on Tumblr for exclusive beauty visuals and video content direct from backstage. M•A•C will publish from each of the four major RTW cities and additional markets where you’ll find M•A•C artists in action. When Fashion Week S/S 2012 closes, M•A•C will continue to share unique content from behind-the-scenes at M•A•C events around the globe. For total access, follow M•A•C at maccosmetics.tumblr.com.
M•A•C Senior Artists continue to take Twitter followers with them around the globe and backstage at Fashion Week. Get in-the-moment trend details, application tricks, quotes, glimpses of the latest looks and the ultimate lowdown on the products everyone’s buzzing about. Visit macartiststweets.com for easy access to the Twitter feeds for more than 40 M•A•C Senior Artists.
ABOUT M•A•C COSMETICS
M•A•C (Make-up Art Cosmetics), a leading brand of professional cosmetics, was created in Toronto, Canada in 1984 and is part of The Estée Lauder Companies, Inc. The company’s popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M•A•C is now sold in 78 countries/territories worldwide. Become M•A•C fan at facebook.com/maccosmetics. View M•A•C YouTube and follow our M•A•C Artists on http://www.macartiststweets.com/. For a M•A•C location visit maccosmetics.com.
number of view: 2070Beauty Ebooks
November 28, 2009 by MUA In Scrubs
Filed under Promotional
When I was still on residency training, ebooks were a big help to carry around tons of information in one gadget, the palm top or cell phone. We were training for specialty areas and not growing muscles to be the next Arnold Schwarzeneger, so Instead of carrying the full volumes of the actual books, the ebooks were our security blankets.
The ebooks, however, are not limited to academic resources. Makeup books and style guides can also be downloaded and carried around. The following are just some of the best-selling beauty books you might want to indulge on:
Bobbi Brown Makeup Manual. It’s a must-have for beauty addicts containing the tips and techniques for proper makeup application plus thorough step by step directions .
Each chapter has thorough step-by-step basic directions for makeup application and easy-to-follow photographs and line drawings, along with Bobbi’s expert, yet assuring, advice. Plus, there’s a groundbreaking section of the book that will be of special interest to women who’ve wanted to know how makeup stylists do what they do: the top beauty secrets only these artists know, essential equipment to keep on hand, how to break into the business, and how to work with photographers and celebrities.
Clueless about which makeups to buy? “The Beauty Buyble” ebook by Paula Conway is a handy guide to shopping smart in the cosmetics counter.
The Beauty Buyble is a one-stop reference to the year’s best beauty buys and products. It takes out the guesswork, making it easier for you to find the best hair care, makeup, skin care, and beauty tools available on the market. This helpful, accessible book lists products in the low-,middle-, and high-end product range so you can find the product that’s right for you and that will truly enhance your beauty. The clean, concise format helps you find just what you need-and the authors offer advice from celebrity hair stylists, makeup artists, and real women to help you get the best out of your beauty purchases!
Even Eve Pearl’s makeup corrective tips on “Plastic Surgery without the Surgery” is now available on ebook format.
With easy-to-follow, professional secrets and four-color photos throughout, Eve Pearl, the Emmy Award-winning makeup artist from ABC’s The View, teaches readers to lift their eyes, enlarge their breasts, plump their lips, reduce their nose size, and much more. From eyelift to facelift, readers will be amazed at the results-without the pain, the risk, or the cost of surgery!
If you’d rather save the trees and have the ebook version, these are all readily sold online. Plus, if you don’t want to brave the traffic, they could be a perfect Christmas present as well!
number of view: 1437
